Tori Zopf

Summary:

Successful Business Operations Consultant and Implementation Specialist with over 4 years of experience leading strategy and process improvement, running marketing campaigns and providing technical support. Previously: founder of consulting company focusing on data management, process optimization and scale. Strong networking and customer service skills developed from commercial experience.

MSc Candidate in International Management at Trinity College Dublin. Expected Graduation in 2017 with First Class Honours.
Eligible to work in Ireland and the US.

Key Skills Assessment

IMPLEMENTATION & PROJECT MANAGEMENT – Proven success managing training and onboarding and implementing strategy and best practices, resulting in lasting customer relationships and retention.

MARKETING STRATEGY – Adept at identifying customer goals and pain points in order to build strategic plans and execute to achieve key metrics.

Areas of Expertise

Project Management	Training & Developement	Performance Analysis
Business Developement	Inbound Marketing	Customer Service
Public Speaking & Presentations	Content Strategy	Relationship Building
Research	Social Media	HTML5 & CSS

Professional Experience

Next Generation Recruiting, Dublin, Ireland

HubSpot Implementation Specialist : March 2017 – May 2017

Short-term contract to advise and implement best practices for the management and integration of HubSpot software.
Optimize processes, design and build campaigns, measure success and evaluate overall business impa

HubSpot, Cambridge, MA

Senior Implementation Specialist : March 2015 – September 2016

Manage account funnel of 30 customers at a time for 90-day implementation period
Address customers’ technical issues, decreasing the number of calls fielded by the Support Team.
Serve as the point of contact for marketing strategy and technical support, including HTML and CSS coding
Run trainings and provide guidance for new employees on the Implementation Specialist team, build innovative playbooks and foster continued learning.

Key Contributions

Deployed HubSpot software and developed digital marketing campaigns for over 100 customers
Ranked top 15% in monthly performance amongst Implementation Specialist Team
Promoted to Senior Implementation Specialist in April 2016, following prior promotion to Implementation Specialist, level 2 in October 2015, 6 months after initial hire.
Customer NPS of 100% in 2016 to date.

Measured Marketing Lab, Northampton, MA

Account Manager : August 2014 – February 2015

Spearheaded marketing campaigns for various industries focusing on clients’ short- and long-term needs
Built and fostered strategic relationships with existing and potential clients gaining valuable insight into different businesses issues and needs
Improved digital marketing performance by leveraging website data and metrics
Managed online and offline systems, mainly client websites, e-commerce platforms and marketing systems

Victory Assisting, Northampton, MA

Founder : August 2012 – August 2014

Founded and launched company providing client-based service and consulting.
Managed an average weekly of 5 new clients and between 5 and 8 projects, focused on data management, research, accounts and budgets, website management and newsletter production.
Designed, implemented and managed computer- and cloud-based solutions for accounting, project planning, employee tracking and supply chain management.
Negotiated prices and contracts to plan and coordinate client events.

Odyssey Bookshop, South Hadley, MA

Textbook Manager : 2012

Managed textbook inventory in-line with store-wide budget.
Liaised with multiple circles, including distributors, publishers and professors.
Hired and trained seasonal personnel.

Institute of International Education, Washington, D.C.

Intern : 2011

Coordinated State Department-sponsored projects for the International Visitor Leadership Program (ILVP). § Managed overall program, including international travel, accommodation and insurance.

Amherst Books, Amherst, MA

Customer Service + Sales Associate : 2009 - 2012

Provided customer service in-store, over the phone and online
Engaged with customers to determine specific needs, make recommendations, and place special orders
Organized and hosted book-related events for the academic and literary community of Amherst
Researched, recommended, and located titles; utilized in-store inventory system and online resources

Education

Trinity College Dublin, Dublin, Ireland

Master of Science in International Management : Anticipated 2017

University of Massachusetts, Amherst, MA

Bachelor of Arts in Social Thought and Political Economy : 2012

Graduated Magna Cum Laude (equivalent to II.i level Honors)

University of Massachusetts, Amherst, MA

Bachelor of Arts in Middle Eastern Studies : 2012

Graduated Magna Cum Laude (equivalent to II.i level Honors)

Certifications:

HubSpot : Inbound Marketing, Inbound Sales, HubSpot certifications

General Assembly : Digital Marketing certificate

Curriculum Vitae

Key Skills Assessment

Professional Experience

Education